Peloton have been suffering the effects of the world becoming more normalised and people getting back out of their homes and into the gym. Demand for their products has slowed down and with supply chain issues they can barely even keep up with what little sales they are having.
Sex And The City reboot series ‘And Just Like That’ is airing on Netflix and for the ultimate PR stunt Peloton decided to use character ‘BIG’ played by Chris Roth to promote their products. Mr. BIG died in Sex and The City whilst training hard in the gym so they have resurrected his character to display that using their products is safer for your heart as it can be monitored.
Peloton currently have a large catalogue of products that include bikes, tread, apps, apparel and accessories.
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