A Deep Dive into the ELEAT Cereal Ingredients Redefining Convenience
When it comes to breakfast, speed and simplicity often win — but at the cost of nutrition. For decades, cereal reigned supreme as the go-to option for busy mornings. That is, until we started to look a little closer at the labels.
High sugar. Low fibre. Heavily processed.
The breakfast classic many of us grew up with gradually fell out of favour with the health-conscious crowd.
Now, ELEAT is throwing things back to the good old days with a cleaner take on a childhood classic.
The better-for-you brand’s protein cereal brings adult nutrition to the nostalgic format, and it does so in a deliciously healthy way.
This isn’t a case of sprinkling some protein powder into a box of sugary flakes and calling it a day.
ELEAT is built from the ground up to support your body — and your lifestyle — with a smarter, functional formula.
Let’s take a closer look at the ELEAT cereal ingredients, and how they’re giving breakfast the clean, nutrient-packed glow-up it deserves.
Before we do, here’s a top tip: Use code GYMFLUENCERSAGENCY at the online checkout to save 20% on your order.
What Is ELEAT Protein Cereal?
ELEAT protein cereal launched in 2022 with one mission: to reinvent breakfast for modern, health-focused eaters.
Founded by then students Hywel Rose and Hugh Hamilton-Green, ELEAT was created out of frustration with the lack of convenient yet nourishing breakfast options on the market.

After 18 months of meticulous recipe development, the pair launched four high-protein, fibre-rich, plant-based cereal flavours — and quickly found traction in the fitness and wellness space.
Now boasting eight flavours, plus new lines like protein granola and overnight oats, ELEAT has become the face of functional breakfast food done right.
ELEAT Cereal Ingredients: What’s In the Box?
Protein products masquerading as health foods is a troubling trend in today’s wellness space. ELEAT, however, has gone the extra mile to ensure every spoonful does more than just deliver baseline protein.
Here’s a breakdown of the key ELEAT cereal ingredients powering each bowl:
- Soy Protein Isolate
The primary protein source in ELEAT cereal, soy protein isolate provides 16g of complete, plant-based protein per 50g serving.
It’s high in essential amino acids, making it a stellar option for muscle maintenance and recovery — particularly important for gym-goers and avid runners.
- Sunflower Protein
Working in tandem with soy, sunflower protein adds to the cereal’s impressive amino acid profile while keeping things allergen-friendly for those avoiding dairy and gluten.
- Tapioca Starch
Used to provide texture and crunch, tapioca starch is a gluten-free, low-FODMAP ingredient that gives the cereal its satisfying bite without upsetting sensitive stomachs.
- Chicory Root Inulin
This gut-friendly prebiotic fibre supports digestive health and helps boost overall fibre content — which sits around 6g per serving. It’s a functional addition that’s often missing from high-protein convenience foods.
- Natural Flavourings
Whether you’re enjoying the rich Chocolate flavour or the warming Cinnamon Sensation, ELEAT’s taste comes from natural sources.
Cocoa powder, vanilla extract, cinnamon powder, and other natural flavourings deliver real taste without cloying artificial sweeteners or additives.
- Stevia
A small amount of stevia is used to enhance sweetness without driving up sugar content. This helps ELEAT cereal maintain its lean profile at only 1g of sugar per serving — with no compromise on flavour.
- Corn Flour
Used for structure and crunch, corn flour helps shape each cereal piece while keeping the blend naturally gluten-free.
- Calcium Carbonate
A bioavailable source of calcium that contributes to bone health, muscle function, and overall wellness.
- Rosemary Extract
Acts as a natural antioxidant, preserving freshness without the need for synthetic preservatives.
All the ELEAT cereal ingredients are also 100% vegan and gluten-free — ticking boxes for both dietary requirements and clean-label seekers.
ELEAT Macros: The Full Nutritional Picture
Each 50g serving of ELEAT protein cereal offers a strong nutritional punch that balances protein, fibre, carbs, and fats for a properly satisfying breakfast.

Here’s the typical macro breakdown:
- 16g protein
- 5-6g fibre (including prebiotics)
- 18g carbohydrates
- 1g sugar
- 5-6g fat
- 193-199 calories (depending on the flavour)
This balance makes ELEAT ideal not just for breakfast, but also for post-workout snacks, midday refuels, or even evening treats.
It’s a versatile, nutrient-dense option that won’t send your blood sugar into overdrive or leave you searching for snacks come mid-morning.
ELEAT Cereal Ingredients: The Bottom Line
In a world full of empty-calorie convenience options dressed up in wellness branding, the ELEAT cereal ingredients offer real substance.
From its thoughtful use of plant proteins and gut-supporting fibres to its natural flavourings and low sugar content, ELEAT has engineered a cereal that actually supports your body — rather than just filling a bowl.
Whether you’re running out the door, recovering from a workout, or simply want to enjoy a more nutritious breakfast, ELEAT makes it easy to start strong.
A four-flavour variety pack starts at £26, or £20.80 with a subscription — and you can take 20% off that by using code GYMFLUENCERSAGENCY at checkout.
Ready to give your mornings a lift? Head to ELEAT’s website and experience cereal that truly lives up to its name — and your goals.
SEE ALSO: Why ELEAT Cereal Pots Are the Grab-and-Go Game-Changer You Didn’t Know You Needed