British sports supplement challenger Puresport has added a new, refreshingly fruity flavour to its top-rated Ultra Electrolytes range.
Orange Lemonade landed last week, joining the brand’s existing Citrus, Raspberry, and Watermelon Salt options.
When Life Gives You Lemons…
The limited-edition Orange Lemonade Ultra Electrolytes promise a light and thirst-quenching zesty citrus flavour.
Each sachet delivers a sugar-free, vegan-friendly blend of sodium, potassium, magnesium, and calcium – the key minerals lost through sweat during exercise.
The formula is built around a strong dose of sodium chloride (1,000mg) as its primary ingredient; Puresport’s rationale being that sodium is the most significant electrolyte lost through sweat and the most critical for maintaining fluid balance during a long workout.
Who are Ultra Electrolytes Suitable For?
Puresport’s Ultra Electrolytes are aimed primarily at endurance athletes and regular gym-goers seeking an optimally-dosed hydration supplement without sugar and artificial nasties.
With high-profile ambassadors including Olympians Amy Hunt, George Mills, and Elliot Giles, Puresport has already built a credible presence in the endurance market and is hugely popular with runners.
Where Can I Buy Puresport Ultra Electrolytes?
The Orange Lemonade Ultra Electrolytes are now available exclusively on Puresport’s website in two sizes.
A 15-pack costs £20 for a one-time purchase (£1.33 per serving) or £13.99 on subscription (£0.93 per serving), while a 30-pack costs £33 one-time (£1.10 per serving) or £22.99 on subscription (£0.77 per serving).
Whether Orange Lemonade becomes the standout flavour in the range remains to be seen – but it gives athletes an extra refreshing option ahead of the summer heat.
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