Applied Nutrition Taps Hybrid Trend with New Beef Mass Gainer
The beef protein market is experiencing heavy growth in 2025, with demand for natural protein sources a key driver behind the sharp upturn.
Similarly, hybrid blends that combine previously isolated supplements such as protein, creatine, vitamins and electrolytes into one functional scoop are having their own moment in the spotlight.
Applied Nutrition has taken both these burgeoning trends and merged them into one seriously stacked protein powder with the launch of its new Beef Mass Gainer.
Arriving on the scene as an all-encompassing performance formula, this blend redefines what we thought we knew about mass gainers, with several impressive additions.
Here’s why it’s caught our attention — and what you need to know.
Applied Nutrition’s Beef Mass Gainer: The Full Scoop
Applied Nutrition has billed its new Beef Mass Gainer as “raw power in a tub” — and that’s not an inaccurate description.
For starters, it unites the two cornerstones of any solid mass gainer: carbs and protein.
Each serving delivers 70g of carbs via a dual complex of maltodextrin and highly branched cyclic dextrin — both fast-absorbing sources of energy, ideal for post-workout recovery.
Pure beef protein isolate packs in 42g of protein per shake, while eliminating common allergens such as dairy, lactose, gluten and soy.
That impressive yield is complemented by 7g of added amino acids — the building blocks for muscle — along with patented digestive and absorption aids including AstraGin®, DigeZyme®, and Probiwin™.
Here’s where Applied Nutrition’s Beef Mass Gainer cranks up the heat.
Per three-scoop serving, you’re also getting 3g of creatine monohydrate — one of the most deeply researched supplements on the planet.
The gold-standard creatine dose is widely recognised as 3–5g daily, placing Applied Nutrition’s Beef Mass Gainer comfortably within that range, albeit at the lower end.
It might not be enough for bodybuilders going through a loading phase, but it’s a handy boost nonetheless — and one that can be consolidated by having more than one shake daily.
The formula also features minerals and key electrolytes such as sodium, potassium and magnesium in respectable doses, alongside a panel of six vitamins at 100% of the daily recommended intake or higher.
These include vitamins B6 and B12 for energy and metabolism support, and vitamin C to aid immune response and natural collagen production.
At 452 calories and just 0.7g of sugar per 125g serving, Applied Nutrition’s Beef Mass Gainer is a powerhouse entry — and one that raises the stakes for competing blends.
Flavours to Match
As if this Beef Mass Gainer wasn’t impressive enough, Applied Nutrition has launched it in five flavours right off the bat, including three crossovers with popular confectionery brand Millions: Blackcurrant Millions, Cola Millions, and Pineapple Millions.
Tropical Vibes and Frozen Berries complete the refreshing quintet. This protein is sweetened with sucralose, which is worth noting if you prefer natural flavourings — though it’s by no means a deal-breaker.
A 25-serving tub of Applied Nutrition’s Beef Mass Gainer costs £49.95 — just under £2 per shake. Considering the ingredient panel, that’s strong value for money, and far better than most ready-to-drink protein shakes you’d find in supermarket fridges.
Head to Applied Nutrition’s website to grab yours.
SEE ALSO: 10% Off Applied Nutrition Diet Whey Protein Discount Code
