The Morning Man Arrives to Give Bob’s Shower Revolution a Fresh New Kick
The makers of Bob — the world’s first hard refillable body wash bar and applicator — have just raised the shower curtain on their first scented soap.
Announced today, The Morning Man arrives as a zesty follow-up to The Gentleman, which led the way in Bob’s shower rebellion as a neutral yet deodorising offering.
The Morning Man fuses peppermint and lime for an invigorating scrub that’s perfect for foggy starts and early risers.
It comes after six months of development and bears all the same hallmarks as its predecessor — including natural oils, full face, hair, and body coverage, and a pH balanced to match men’s skin.
Introducing the new soap, Bob co-founder Michael Brennan said: “Today we dropped the soap!
“We didn’t just drop any old soap, though. We dropped Bob’s first SCENTED refill bar.
“Welcome to the Morning Man. Fresh, zesty, and the perfect wake-up wash for the everyday Morning Man.
“Bob’s clean formulation, combined with peppermint and lime, moisturises, deodorises and cleanses your skin.
“A 3-in-1 solution, The Morning Man is approved to use on your body, face, and hair.
“It’s taken over 6 months to develop a body wash bar that not only is good for your skin, but also smells great too!”
Brennan and co launched The Morning Man at 6:14am as a nod to the early risers who’ll lather up with their new creation.
Within eight minutes, over 100 morning men had already rushed to secure the fresh scent.
Now boasting two variations of their skin-loving soap — each with its own unique profile — Brennan says the team are already busy adding more to the roster.
“We are now working hard behind the shower curtain to build out our scent range, whilst maintaining the cleanest possible formulation,” he added.
“P.S. Bob’s refillable applicator ensures you’ll never have to worry about dropping your soap again. We just wanted to say we dropped the soap, like mic drop… Get it? Never mind.”
What Is Bob?
Bob is a 3-in-1 upgrade that combines scientifically formulated soap with an ergonomic applicator, medical-grade exfoliator, and a shower mount to wash away the pain of sub-par showers.
The market-disrupting innovation has earned rave reviews since its launch, with more men than ever welcoming Bob into their showers.
Engineered for convenience and a less wasteful way to wash, Bob’s shower revolution continues to gather pace.
The introduction of The Morning Man will only add zest to an already burgeoning campaign.
You can secure the full shower pack — including the latest scent — via Bob’s website. The entire bundle costs £29 for a one-time purchase, or £21 with a soapscription.
Once armed with all the bits and Bobs, subscribe to ongoing refill packs of two for £3.50 per bar (£7 total), or buy on the fly for £4 a bar (£8 total).
Use code GYMFLUENCERSAGENCY for 10% off.
SEE ALSO: Bob 3-in-1 Body Wash Review: The Go-To Product for Men Who Want Efficiency and Freshness
