Friday Night Lights Partners with Swypes for 2025
Swypes, the ultimate hygiene hack, has partnered with “the UK’s healthiest and only guilt free night out” to spread the fresh vibes.
The sweat-busting, adult-sized body wipes have been confirmed as the official hygiene partner for Friday Night Lights in a collaboration set to keep pits clean and runners refreshed.
Announcing the flagship deal, Swypes said: “We’re now the Official Hygiene Partner of Friday Night Lights.
“The only thing more essential than a banging playlist for FNL? Swypes.
“Sweat happens… we’ve got the wipe for that. Keeping runners fresh and sweat-free all season long.
“Catch us at the finish line from July 25th ‘til the end of the year.”
Friday Night Lights was founded in London as a way of offering healthier, alternative weekend plans compared with the usual alcohol-fuelled pub visits.
Every Friday, the group’s “vibe merchants” hit the streets with huge speakers strapped to their backs, leading a high-energy run through the capital.
The activation wraps up with an afterparty, giving everyone from elite runners to music lovers the chance to mingle and kick off their weekend hangover-free.
Friday Night Lights, often called “the running nightclub”, has become a major hit with fitness-focused thrill seekers.
The community now boasts more than 100,000 Instagram followers, with a packed calendar of events scheduled through to the end of the year.
Swypes will be available for runners to collect alongside the traditional finisher’s pint at every festival.
Dubbed the original “shower in a packet”, the dual-sided, skin-friendly wipes will ensure everyone hits the afterparty feeling fresher than when they started.
To experience Swypes the Friday Night Lights way, head to the event’s website to secure tickets to the next run.
Swypes are also sold in packs of 6, 15, and 30 via the brand’s online store, as well as on TikTok Shop.
Use code GYMFLUENCERSAGENCY to save 20% on your order.
