The name George Holland is starting to pop up everywhere in the fitness scene, and if you haven’t heard of him yet, you will soon. At just 14 years old, George is already making serious waves in the bodybuilding world.
Based in Ingleby Barwick in the North East, this young legend is quickly becoming one of the UK’s most talked-about teen athletes. And he’s only just getting started!
Who Is George Holland?
George Holland isn’t your average 14-year-old. While most teens are still figuring out what hobbies they like, George is in the gym throwing weights around like he’s prepping to fight for the Mr Olympia title.
Originally from Yarm and now living in Ingleby Barwick, he goes by George Lifts online, and with nearly 150,000 followers across TikTok, Instagram and YouTube, it’s safe to say he’s got a proper fanbase already.
He first got inspired after watching Love Island and deciding he wanted a body like the guys on the show. But unlike most people who make that decision and never follow through, George actually got to work.
And what started as a bit of fun quickly turned into a proper obsession. He began training regularly, filming his workouts and sharing his progress, and that’s when the attention started rolling in.
George Holland and the Gym Shark Sponsorship
Most people spend years trying to catch the eye of a brand like Gym Shark. George Holland did it before he could legally join most gyms!
His training content and positive attitude caught the attention of the global brand, and now he’s officially one of their youngest ever sponsored athletes. According to George, that moment changed everything.
“I never expected anything like this to happen. It was just something for myself and a bit of fun,” he said. “When Gym Shark got in touch, I couldn’t believe it.”
His family have been behind him the whole way, with his dad even joining him in the gym to support his sessions and make sure he could train safely. Because of age restrictions at many gyms, George often needed a parent to be present, so the gym quickly became a father and son bonding space too.

A Day in the Life of George Holland
George walks to school every day, stays focused in class, then heads straight to the gym most evenings. Because bodybuilding isn’t just a hobby anymore, this is his lifestyle.
He’s already competed in his first bodybuilding competition, winning the NABBA North Britain Teen Bodybuilding category, and he’s been hitting unofficial lifting records since he was 12.
He also has big plans for the future. While prepping for his GCSEs, George is continuing to train like an absolute machine and has goals to compete in more bodybuilding and powerlifting comps.
His focus, even at such a young age, is unreal. His website says it all. He’s on a mission to inspire other teens to follow in his footsteps and start their own fitness journeys.
George Holland’s Workout Plans
Yep, George Holland is so dialled in that he’s already created workout plans for others to follow. On his site, you’ll find two different training programs.
One is a six-week bench press program for anyone wanting to boost their pressing strength.
The other is a classic three-day push pull legs routine, perfect for young lifters looking for structure and consistency in their training.
They’re not overly complicated, just smart programming based on what’s worked for George.
The Future Looks Bright
George Holland might only be 14, but he’s already got the mindset, work ethic and passion of a top-level athlete. He’s got the Gym Shark deal, a competition win under his belt, and a community of young fans watching every move he makes. But beyond the social media fame, what makes George stand out is his dedication and drive.
This isn’t just a passing phase for the guy. George Holland is building something real, and if he’s already doing this at 14, imagine what’s coming next. Whether you’re a young lifter looking for inspo or just someone who loves a proper underdog story, keep your eyes on George. This is only the beginning!