The crème de la crème of protein bars has exploded onto Co-op’s shelves with a brand new multipack. Yes, buying Grenade bars in bulk has never been easier – or cheaper for that matter.
Having launched last week, the multipacks are only available in the popular salted caramel flavour. Well, for now at least. There is, however, a slight difference in the size of the bars. Instead of Grenade’s usual 60g offerings, which go for £2.50 a pop, the new boxes contain three 35g bars and are priced at £4 each.
Al Barratt, Grenade’s Founder and CEO, said: “We have launched our 35g Salted Caramel multipacks in the Co-op.
“Great job from the team and 7 years after launching Grenade bars I still don’t think anyone does store presence and retail theatre quite as well as we do.
“200,000 retail locations in the UK and still growing. Online is still important for us, but people don’t go online when they’re hungry.”
