Neutonic Strawberry Lemonade Gets the Full Miami Vice Treatment
With the production line still whirring from the release of Blue Raspberry last month, James Smith and Chris Williamson have launched yet another flavour of their hit Neutonic drink.
Neutonic Strawberry Lemonade arrives as a limited-edition variety, promising a “burst of summer” in every sip.
The influencer duo has developed a flair for the dramatic with their announcement posts.
Blue Raspberry was introduced via a Breaking Bad-style mini series in July, with the pair channelling their inner Walter White and Jessie Pinkman to “cook up” the vibrant concoction.
This time around, they opted for a Buddy-cop dynamic, posing as Miami Vice detectives in pastel suits to welcome Neutonic Strawberry Lemonade into the line-up.
In one of the skits, their drop-top Oldsmobile was shown sinking in a swimming pool with the caption, “Crashes not included.”
The gag was a clever nod to Neutonic’s blend of natural caffeine, nootropics, and L-Theanine — a unique amino acid that helps ‘smooth out’ the effects of stimulants.
Neutonic Strawberry Lemonade: What You Need to Know
Launched in November 2023, Neutonic debuted with what was described as a “world-first” Productivity Drink.
The 330ml cans combine nootropic ingredients, 120mg of natural caffeine, and vitamins to fuel focus and enhance overall cognitive function — all in a sugar-free format.
Cognizin®, Rhodiola Rosea, L-Theanine, and Panax Ginseng make up the nootropic element — otherwise known as smart drugs.
Neutonic Strawberry Lemonade joins Blue Raspberry, Tropical Ice, Orange Sunrise, and Wild Citrus in the brain-boosting roster, delivering all the same perks with a refreshing new taste.
Caffeine-free sticks and brain capsules were added as the range expanded, though Strawberry Lemonade won’t be featuring in either product line just yet.
Neutonic’s Global Takeover
In the 18 months following Neutonic’s launch, Smith and Williamson generated over £7 million in sales, shifting more than three million cans of the Productivity Drink via Amazon, TikTok Shop, and their own website.
They recently closed a high-profile funding round backed by big-name investors including Mike Thurston, Kayla Itsines, and Grenade founder Alan Barratt.
The $3.7 million injection took the company’s valuation to $20 million.
The funds are being used to produce more stock, develop fresh products and flavours — like Neutonic Strawberry Lemonade — and conquer new territories, including the UAE and Australia.
According to Smith, neither he nor Williamson has taken a penny out of the business so far, despite seemingly striking gold at the first attempt.
Where to Find Neutonic Strawberry Lemonade
Neutonic Strawberry Lemonade is available now on the brand’s official online store, as well as on Amazon and TikTok Shop.
Cases of 12 are priced at £29.99 for a one-time purchase, with additional savings available on subscription orders.
Larger 24, 36, and 48-can packs are also on offer, giving fans even better value per can.
Smith and Williamson recently partnered with Tropicana Wholesale — the nation’s leading health and sports nutrition supplements distributor — to expand Neutonic into gym vending machines nationwide.
As Neutonic Strawberry Lemonade is only getting a limited run, it remains to be seen whether this latest flavour will be included in that offering.
SEE ALSO: How to Get a Neutonic Gold Card
