The Curators’ limited-edition Tajín Pork Puffs are set to hit the shelves of major supermarkets later this year.
The high-protein snack specialist announced its alliance with the viral spice giant in June, soft-launching the flavour at the Taste of London festival.
Dusted with Tajín’s Clásico seasoning — a blend of chilli peppers, lime, and sea salt — co-founder Max Rees described the response as “phenomenal.”
The better-for-you bites then officially debuted via The Curators’ website at £24.99 for 20 packs, earning yet more glowing feedback from customers.
They’re now set for a major retail rollout, with Asda, Sainsbury’s and Ocado expected to start stocking the one-off Pork Puffs variety from September at an RSP of £1.50 per bag.
‘Hot Snack Summer’
This collaboration was a major coup for The Curators, who continue to command attention as a challenger in the protein snack space.
The Tajín Pork Puffs mark the Mexican seasoning brand’s first FMCG collaboration in Europe — despite launching in the UK back in 2023.
Represented in more than 30 countries worldwide, the tangy blend has found itself at the centre of several internet trends over the past few years.
TikTok has seen it spice up everything from fruit and sorbets to meat marinades, while it’s also popular with mixologists, who commonly use the concoction to line the rims of glasses for spicy margaritas.
Max said he was first introduced to Tajín by his niece, Eva, adding that he quickly “fell in love” with the flavour.
That prompted what The Curators described as “hot snack summer” — a phenomenon that looks destined to roll over into autumn and beyond with the impending retail launch.
What Are The Curators’ Pork Puffs?
The Curators’ Pork Puffs are a meat-based take on protein crisps, made by hot-flashing premium pork rind until light and crunchy.
The core range includes Original Salted, Smoky Bacon, and Sea Salt & Cider Vinegar flavours, each offering between 17–19g of protein in a low-carb, low-calorie, gluten-free format.
Per 25g serving, the new Tajín Pork Puffs provide 17g of protein, 6.3g of total fats, just 1g of carbs, and 130 calories.
All varieties can be found via The Curators’ online store. Use code GYMFLUENCERSAGENCY for 20% off.
SEE ALSO: My Honest Review of The Curators New Tajín Pork Puffs
