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Myprotein Adds Authentic Mars Protein Powder to Its Roster

Were you a Mars Bar kid, or a Snickers kid? If the former, listen up: Myprotein has teamed up with Mars Wrigley once more to create another whey protein powder inspired by our childhood days. Landing on site on Tuesday,…

Five Unique Per4m Whey Flavours to Debut at the Arnold Sports Festival UK

Per4m Nutrition has put together something special for the upcoming Arnold Sports Festival UK. Five brand-new, limited-edition Per4m Whey flavours are heading to Birmingham’s National Exhibition Centre, and they aren’t options you see every day. Here’s what you need to…

Gymshark Announces the First Onyx Hoodie in a Decade

Onyx has always been one of Gymshark’s most limited and coveted collections. That much was made abundantly clear once again during the staggered V5 drop. The website was overwhelmed, fans flooded the streets around various stores, and bots were out…

Inside GSN: Craig Allen’s Journey From Second-Hand Freezers to 10 Million Meals Sold

We’re all guilty of treating big brands as faceless entities – observing their products on shelves without questioning how or where they started. From the outside, success can appear almost accidental. A stroke of serendipity. A happy mistake that somehow…

SPYRE Launches 3-in-1 Protein, Electrolyte and Energy Drink

If your gym bag currently has a protein shaker, an energy drink, and a load of loose electrolyte sachets buried within its depths, then let us introduce you to Chicago-born SPYRE. The market newcomer has just dropped a protein-infused, hydrating…

New protein cookies from Insomnia Cookies

Insomnia Cookies Adds Two High-Protein Options to Its Menu

Insomnia Cookies – the beloved bakery chain known for serving warm cookies into the early hours – has become the latest fast-food brand to add an on-the-go protein option to its menu. The Loaded Cookie Butter and the Double Chocolate…

Prime Bites Adds High-Protein Rice Treats to Its Indulgent Menu

Prime Bites – known for indulgent, dessert-inspired protein snacks – has expanded its product lineup with the launch of Protein Rice Treats: a modern twist on the classic crispy, chewy, marshmallowy snack. Bring Back the Nostalgia with Rice Treats Rice…

Grace Beverley’s TALA Marks Kiss the Hippo Collaboration with a Limited-Edition Drink

If you’ve ever popped into TALA’s Carnaby Street store, you’ll have no doubt been tempted by a cup of craft coffee from their nearby neighbours Kiss The Hippo. And so has TALA founder Grace Beverley. So many times, in fact,…

Newcomer REP Adds Five-Ingredient Protein Milkshake to Its Drinks Lineup

Fresh off the back of its electrolyte beverage drop in late 2025, relative newcomer REP has expanded further into the better-for-you drinks market with a five-ingredient protein milkshake. REP’s Vanilla Shakes: The Key Stats We’re all used to turning over…

Myprotein and Ross Edgley Collaborate on a Loaded Performance Superfoods Powder

Endurance-challenge athlete Ross Edgley – perhaps best known for his world-first Icelandic coastline swim – has collaborated with Myprotein to launch a loaded performance superfood powder. Performance-Led Natural Ingredients This advanced, multifunctional blend is part of Myprotein’s Premium PRO range…

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