We’ve got all the facts you need to know about fitness content creator Heidi Somers Guzman.
If you’ve spent any time in the online fitness world over the last few years, there’s a good chance you’ve come across Heidi Somers Guzman, whether you know her by that name or as Heidi Somers or Buff Bunny.
She’s been building her brand for years now, first through fitness content and then by sharing more of her life online as her profile has grown.
What started with one creator documenting her journey gradually turned into something much bigger, and with everything she’s achieved, it’s no surprise that people want to know more about her.
So here’s everything you need to know about Heidi Somers Guzman.
Who is Heidi Somers Guzman?
Heidi Somers Guzman is a 37 year old US fitness creator and entrepreneur who’s been building her brand for years.
In fact, she’s been putting out content for over a decade, with things starting to pick up in 2015 when she began documenting her fitness journey more consistently.
Since then, she’s built a huge following under the name Buff Bunny and has also had major success with her own fitness clothing line, Buff Bunny Collection.
AKA Buff Bunny
If you’ve only ever watched her on Instagram then you’ll probably know Heidi best as Buff Bunny. That’s the name she went with when she first started posting content, and it’s the name she used for her fitness clothing brand too.
It’s become such a big part of her brand that loads of people might not even realise her full name is Heidi Somers Guzman.
She’s built a huge audience around the Buff Bunny identity too, with 1.5 million followers on Instagram alone.

Buff Bunny Collection
Heidi founded Buff Bunny Collection back in 2016 with the aim of creating activewear that felt inclusive, stylish, and actually functional, and over time it’s grown into a hugely successful business.
A big part of that success is down to the fact that she’s built a brand that clearly connects with her audience and gives women pieces that are designed to look good, feel good, and work properly for training too.
It’s become a massive part of her wider brand and one of the clearest examples of how she’s turned her online presence into something much bigger.
More Nutrition Partnership
As well as building her own business, Heidi’s also now teamed up with More Nutrition as a product advisor.
It looks like a much more hands on role than the usual brand partnership too, with Heidi involved not just in promoting the brand but in helping shape products for the US market behind the scenes.
A Public Personal Life
Being a content creator, Heidi shares a huge amount of her personal life online alongside her fitness and business content.
And one part of her life that followers have seen a lot of over the years is her relationship with Christian Guzman.
The couple have been together for years and tied the knot in March 2024. Before that, they had already had a small, intimate wedding in Alaska in 2023, followed by a bigger second wedding a few months later in Grand Cayman.
They’ve also recently moved into their forever home in Texas, which you can check out in this YouTube video:
Final Thoughts
Heidi Somers Guzman has gone from fitness creator to full on businesswoman, with Buff Bunny Collection playing a huge part in that and her More Nutrition role showing how respected she is in the fitness industry.
Add in the fact that she shares plenty of her personal life online as well, and it’s easy to see why so many people keep up with what she’s doing.
SEE ALSO: Everything You Need to Know About Brodie Falgoust, AKA Brodie Shredz




