Neutonic’s rapturous start to 2026 continues with arguably its biggest retail announcement to date.
The brand’s top-rated Productivity Drink, its first product to launch in late 2023, is heading to over 500 Sainsbury’s stores across the country.
“A major milestone for Neutonic in the UK,” the brand wrote in an announcement.
“We’re proud to share that Neutonic is now available in 500+ Sainsbury’s stores nationwide, bringing our productivity drinks into one of the country’s leading retail environments.”
From today, Neutonic’s Tropical Ice and Wild Citrus flavours will line chillers across the Sainsbury’s estate, with the focus-boosting beverage also joining the supermarket’s meal deal in Sainsbury’s Local stores.
Until relatively recently, cans were only available in multipacks via the brand’s website and TikTok Shop.
That picture has changed drastically in recent months, with the likes of Ocado, Fitness First, Everlast Gyms and 1,200 Motor Fuel Group forecourts now holding single cans.
With Sainsbury’s joining an already impressive cohort of UK stockists, the barrier to entry is now lower than ever.
“This launch is about accessibility at scale,” the brand continued.
“Becoming part of everyday routines, from lunch breaks to after work resets, in a place people already trust and visit regularly.
“Sainsbury’s has a strong reputation for quality and convenience, making it a natural fit for how we want Neutonic to show up on shelf.”
The news comes just days after Neutonic secured $6m (£4.4m) in fresh funding at a $60m (£44m) valuation, more than tripling its estimated worth since the brand last raised capital in 2025.
With the backing of several big-name investors – including Grenade founder Alan Barratt – the cash gives founders James Smith, Chris Williamson, Luke Betts and Shan Hanif the ammunition to keep scaling Neutonic in the UK and US.
Australia, where Smith is based, is another market they’re keen to explore, having already expanded into the UAE late last year.
What is Neutonic’s Productivity Drink?
Neutonic’s Productivity Drink is essentially the next evolution of the energy drink, built to enhance focus and mental clarity.
The formula features a premium blend of nootropics – Cognizin®, Rhodiola rosea, L-theanine and Panax ginseng – alongside 120mg of natural caffeine and 100% RI of eight B vitamins.
It’s currently available in five sugar-free flavours: Tropical Ice, Orange Sunrise, Wild Citrus, Blue Raspberry and Strawberry Lemonade.
Since debuting in 2023, Neutonic has sold north of 7.5 million cans and grown the range with Creatine Sachets, Brain Capsules, a powdered Focus Blend, Nootropicks (nootropic toothpicks) and nicotine-free Focus Pouches.
Visit Neutonic’s website to shop the full line-up.
