Ocado partnership marks the next stage of growth for Gold Standard Nutrition meals
Gold Standard Nutrition (GSN), the UK’s leading high-protein meal brand, is bringing its cult-favourite freezer staples to Ocado.com.
A selection of the brand’s macro-balanced dishes will hit the world’s largest dedicated online supermarket this September.
Gold Standard Nutrition’s brand-new HECK! collaboration pot will be included in the meals customers can add to their weekly shop.
With HECK!’s products already a firm staple on Ocado, the pot brings together two powerhouse brands in one convenient, protein-packed offering.
“GSN was founded to revolutionise healthy eating by offering quick, tasty, and nutritious options that break away from bland and boring stereotypes,” said Craig Allen, founder of Gold Standard Nutrition meals.
“Our collaboration with Ocado.com allows us to reach a wider audience, demonstrating how easy it is to enjoy ‘Real Food for Real People.’
“Whether it’s to fuel a workout, grab a quick lunch between meetings, or provide a family meal, our dishes are crafted to help individuals perform at their peak, no matter their daily schedule.
“We are thrilled to partner with Ocado to meet the increasing demand for high-protein products and contribute to the rapidly expanding healthy frozen ready meal market.“
Gold Standard Nutrition has built a glowing reputation for transforming the way gym-goers can eat healthy meals without sacrifice.
Its bestselling Pots O Gold, packed with protein, low in sugar, and ready in minutes, have sold over 10 million units nationwide and become a freezer essential for anyone looking to fuel their lifestyle with nutrition that works as hard as they do.
Launched in 2012, Gold Standard Nutrition very much redefined what ‘ready meals’ can be, forging a path for the numerous protein-focussed meal prep brands that have followed since.
“Working with a business such as Ocado that has a commitment to high-quality products, sustainability and unbeatable service is a great match for us,” added Iain Blackburn, COO at Gold Standard Nutrition meals.
“We’re excited for this step in our goal of being at the forefront of Health, Tasty, Easy and nutritionally balanced frozen food in the UK.”
Mollie Nugent, Buying Manager at Ocado Retail, said: “We’re excited to be welcoming Gold Standard Nutrition meals to Ocado.com.
“The brand has carved out a loyal following thanks to its high-protein innovation and convenience, and we know our customers will love adding GSN’s meals to their weekly shop. It’s a perfect fit for today’s demand for quick, healthy food without compromise.”
The Ocado.com launch comes as Gold Standard Nutrition continues its rapid growth. Gold Standard Nutrition meals now fuel customers in over 1,000 gyms, universities, workplaces and retailers across the UK.
GSN’s limited range will be available from 17th October, with a limited-time opening offer of just £3, exclusively at Ocado.com.
SEE ALSO: A Conversation With Craig Allen, The Founder Of Gold Standard Nutrition
