Grace Beverley has joined Water2 as co-owner to launch its new shower filter brand, Water2Skin.
As if she wasn’t already doing enough, Grace Beverley has taken on another exciting new project.
The entrepreneur behind TALA, SHREDDY, and The Productivity Method has joined Water2 as a co-owner to help launch Water2Skin, a new advanced showerhead filter designed to support healthier looking hair and skin.
But this isn’t just Grace adding another random business to the list.
Water2Skin actually came from her own experience with the brand, after struggling with acne for years and trying Water2 filters at home.
How Grace Beverley Got Involved
Grace shared the story behind Water2Skin in her Instagram announcement, explaining that the whole thing came about very naturally.
After dealing with acne for years, her husband installed Water2 filters in their bathroom sinks to see if filtered water could help her skin.
She ended up loving the filters enough to contact the company herself, and those first messages eventually turned into emails, proper conversations, and the idea for a shower filter.
And so Water2Skin was born, and Grace became co-owner of yet another exciting business.
Water2
Water2 was founded by Charles Robinson when he was just 24, and he’s since built it into one of the UK’s fastest-growing consumer brands with zero capital funding.
The brand started with an under-sink water filter that you can install yourself at home, designed to remove chlorine, heavy metals, and microplastics from your tap water
They then added a fluoride filter after Bear Grylls got in on the action as co-owner and made the suggestion that it was something people would be interested in.
And now, with Grace’s input, they’ve expanded the range again to include Water2Skin.
Water2Skin
Water2Skin takes that same filter idea from tap water into the shower.
The product has been in development for more than two years, with the team listening to recommendations from over 10,000 original customers and working with world-class product designers to get it right.
The setup is simple too. You screw the showerhead in yourself, and it only takes a few minutes.
Water2Skin uses dual filtration technology, combining KDF 55 and Calcium Sulfite to help reduce chlorine and heavy metals in your shower water.
Chlorine and other contaminants in shower water can irritate sensitive skin, leading to dryness, itching, redness, and flare-ups. They can also affect dyed hair, damage the hair cuticle, and disrupt the natural moisture balance of your hair and skin.
A lot of us would probably deal with those kinds of issues by trying a new cleanser, cream, or serum and hoping for the best.
But not Grace!
She realised the cleaner the water she used, the better her skin got, and instead of leaving it at that, she got in touch with Water2 and helped turn that idea into a whole new product.
Which, to be fair, is a very Grace Beverley way for a new business to happen.
SEE ALSO: Grace Beverley Joins HIDE Food as Co-Founder
