Market newcomer SAY Protein appears poised to launch its inaugural product: a pre-workout-style protein shot.
Promising a “science-led”, “performance-grade” protein system, this could potentially be a brilliant solution for those who find traditional protein bars and powders unpalatable.
What problems are SAY Protein hoping to solve?
Founder Carl Say is using his own personal experience of struggling to find an ultra-convenient, no-fuss protein product and pouring that into these shots, creating a small tonic to solve a big problem.
No more pre-mixing, carrying bulky shakers around, or forcing yourself to drink cloying, chalky, power-based shakes.

These 50ml servings are ready to shoot back, and provide 10g of protein in one mouthful, alongside essential and branched-chain amino acids and selected vitamins.
They’re low-calorie, super-convenient, and aim to curve the bloating which is sometimes associated with heavier protein shakes.
The company is also taking a holistic approach to protein consumption and looks to be developing an app to take the guesswork out of hitting your daily target.
Who are the shots suitable for?
Pretty much anyone! From strength trainers and bodybuilders to endurance athletes and beyond, SAY Protein has been designed to be a helpful, consistent solution for all.
It also represents a smart option for those who simply want to add a protein boost to their diet, without feeling too bogged down.
When can I get my hands on them?
At the moment, there’s no confirmed launch date for the SAY Protein shots, but you can join the brand’s waitlist to be among the first to find out!
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